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smarterplanet:

How are marketing executives responding to the increasing influence of social media, big data and the escalating demands of more knowledgeable, empowered customers? And what are the key trends impacting marketing today that have the potential to transform the discipline?
Join our next vPanel — IBM Global Business Services’ series of live, interactive, webcam-based webcasts — and be part of the conversation.
Date: Friday, October 7th Time: 12:30-1:30pm ET
Place: RSVP and tune in to the Global Business Services Video Studio on Livestream. And Subscribe to the series to sample past discussions and to be alerted to new ones.
Panelists: 
Christian Slike (moderator), Worldwide Marketing Manager, Strategy & Transformation, IBM Global Business Services
Anneliza Humlen, President/Co-Founder, The Emotional Branding Alliance
Andrew Spoeth, B2B Marketing Expert, Moderator of #B2B Chat 
Dr. Kit Yarrow, Consumer Psychology & Marketing Professor, Golden Gate University

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smarterplanet:

How are marketing executives responding to the increasing influence of social media, big data and the escalating demands of more knowledgeable, empowered customers? And what are the key trends impacting marketing today that have the potential to transform the discipline?

Join our next vPanel — IBM Global Business Services’ series of live, interactive, webcam-based webcasts — and be part of the conversation.

Date: Friday, October 7th
Time: 12:30-1:30pm ET

Place: RSVP and tune in to the Global Business Services Video Studio on Livestream. And Subscribe to the series to sample past discussions and to be alerted to new ones.


Panelists:

  • Christian Slike (moderator), Worldwide Marketing Manager, Strategy & Transformation, IBM Global Business Services
  • Anneliza Humlen, President/Co-Founder, The Emotional Branding Alliance
  • Andrew Spoeth, B2B Marketing Expert, Moderator of #B2B Chat 
  • Dr. Kit Yarrow, Consumer Psychology & Marketing Professor, Golden Gate University


via smarterplanet
Posted on Friday, October 7 2011. Tagged with: vpanelmarketingChief Marketing Officer
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YvesVS

About everything I have a passion for: Family, Communication, Fencing, Tango and Technology

Bio: PR for IBM BeLux, lucky husband, proud father, passionate fencer, adorable tango dancer.

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Yves Van Seters

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